cement truck mixers, mixing plants and trucks mounted with pumps
for pouring concrete. Founded in 1934 by Friedrich Wilhelm Schwing,
it was this company which built the world's first cement truck
mixer. Current CEO Gerhard Friedrich Schwing took over in 1980.
So I guess it's fitting for company which makes these big macho
machines to be located in a no-frills, industrial part of town.
The secretary to CEO Gerhard Schwing is called and I get referred to John Keenan from Public Relations. I talk to Keenan via the lobby phone and the guy spends 10 minutes talking about how he hasn't time for me. I explain about the great distance traveled to get here and how this is a one-time visit but it doesn't stop Keenan from brushing me off. I then have the receptionist again call up Schwing's secretary and ask if there's someone else available to meet with me because Keenan says he's too busy. After a few minutes the receptionist informs me that Keenan will be down to speak with me. Boy, this should be interesting. Keenan soon arrives in the lobby and says he's on a deadline to finish a project he's working on and he hasn't any time for me. "Not even a quick 10 minutes?", I ask. "No", he answers. Jeez, I get a feeling this guy isn't going anywhere in the PR world. Then of course as if to make things complete it starts pouring rain as I ride off.