SWIFT (Society for Worldwide Interbank Financial Telecommunication)



A month before my anticipated arrival at a company I mail a letter of introduction to the CEO. Two weeks after sending one to CEO Leonard Schrank of SWIFT I receive an email from John Chavez, Chief of Staff, in which I'm told "Unfortunately, security considerations do not permit us to accept any drop-in visits to our facilities". Boy, that sounds like a brush off. In my 18 years of travel I can count only about a half dozen times where I was contacted before my arrival and told I wasn't welcome.

So, who and what is SWIFT? Is it some government agency? Nope. Is it a military defense contractor involved in some classified project? No. SWIFT stands for Society for Worldwide Interbank Financial Telecommunication. It's a co-operative owned by more than 7,600 financial institutions in over 200 countries. SWIFT employs over 1,700 people and revenues in 2003 totaled more than 577 million Euros. All this informative was garnered from SWIFT's website: www.swift.com. But it still doesn't answer the question, what does SWIFT do? Its software and messaging services lets financial institutions transfer funds and talk to each other.

All we're basically talking about here then is a software company owned by banks. So, what's the big deal and why the lame "security considerations" excuse by Chief of Staff Chavez? Heck if I know but responding to Mr. Chavez's email turns out be futile since he won't or refuses to acknowledge my emails.

Here's what I wrote:

 

Dear Mr. Chavez: I was disappointed to receive your email declining to meet with me due to "security considerations". Boy, I thought having visited more than 3,700 companies would give me a little bit of credibility. Unlike publicly-held companies, privately-held concerns don't have to talk to anyone and that's what makes my travels so unique as I've been pretty successful in gaining entry to low-key companies that normally fly below the radar–either intentionally or unintentionally.
From your company's website I've learned you're a co-operative owned by financial institutions. Revenues of 577 million Euros and over 1,700 employees isn't exactly small potatoes. Heck, I bet if I saw a list of your members I've probably visited more than 300 of them.
Over the years I've garnered quite a large worldwide following from the business world. My website also receives a large number of visits from job seekers doing research on potential employers. For example, SWIFT's headquarters is in La Hulpe. Is it a windowless concrete slab of a building in the town center, a glass building in an office park or maybe a complex of buildings in a campus-like setting on the outskirts of town? Is there a company cafeteria? Does everyone eat together or do the executives have their own dining rooms. Is there employee parking? Is it free? I've been to five companies where everyone from the CEO on down wears a name tag. Are there onsite shower facilities? Is there a dress code? Granted this kind information isn't earth-shattering but tell me where else can someone find this independent kind of background information on companies and their cultures?
As far as security considerations. I'm interested in visiting where the CEO hangs his hat, not your operations facilities–though now that I think about it that might be interesting. Over the years I've visited a multitude of defense contractors and also had untold number of tours of "sensitive" company facilities–such as the secure bunker-like grid rooms of utility companies and gold melting rooms of watch and metal concerns. Heck, I've even been taken into the bank vault in Atlanta where the secret formula for Coca-Cola is kept.
I'd like you to reconsider your decision. Either way I'm going to be cycling by your place for two reasons. The first is to be able to say that I saw with my own two eyes your head office–even if it's only from a nearby public street. The second reason is that I'm going to be in the area anyway as I'm visiting Systemat in nearby Lasne.
I'm visiting more than 30 companies in the Brussels area and to be honest, I thought NATO would be the one place I might have trouble meeting with someone. Yours truly, Paul Wolsfeld

 

 

It's mid-afternoon when arriving at SWIFT's guarded gated-entry in suburban La Hulpe, located about a dozen miles south of downtown Brussels. The surrounding area is hilly with lots of forests and from some of the big estates I cycled past you don't have to be a brain surgeon to figure out this is where many of Brussels' well-to-do live. Very little can be seen past the guard gate thanks to dense trees and vegetation. I explain myself to the friendly security guard and ask if he could call Mr. Chavez or his secretary. The guard says he isn't allowed to call Mr. Chavez directly but has to go through the receptionist. In a few minutes I'm given the news that Chavez nor his secretary is in. Hmm, sounds suspiciously convenient.

I decide to ride around the perimeter of the property. Jeez, two miles later and I still haven't cycled the perimeter. I do however come across a private indoor tennis court complex with four tennis courts and learn (thanks to a local) that it belongs to SWIFT. Continuing my ride around the perimeter I find the place is completely encircled by a thick forest of trees preventing (I guess) lookie-loos like me from seeing anything. SWIFT was founded only in 1973 and these thick thickets of mature trees couldn't have matured that soon. Riding around the rear perimeter provides a possible answer as I come to a second (gated and guarded) entry. I can hear little kids laughing and screaming on the other side of a ten foot high wall that looks be over 100 years old and deduce it must be a company swimming pool. I can also see the top of an old house. Hmm, now it makes sense, the property was formerly a very large estate and the old house was probably the servants quarters. I bet somewhere in the middle stands a large palatial mansion and Chavez doesn't want me to write about it. My hunch is further proved when I come across a huge public park on the other side of the road. The well-kept park grounds seem to go forever and so does the large lake on the property. After biking about a quarter mile from the park's entrance I can spot a spiffy-looking chateau on a high point (picture 1), (picture 2), (picture 3). Yep, this area is definitely large estate country and SWIFT must have bought one.

End of story" Not quite. No, I didn't hire a hot air balloon to fly over the place (however, if anybody out there does do a flyover please let me know what you see). Cycling back to Brussels and only about two miles from SWIFT, I come across a complex of white painted buildings which looks like it used to house some turn-of-the-century factory. The entrance to the place is gated and manned by security guards. Guess what it says on a sign near the entrance. Yep, you guess it---SWIFT. (Picture of white buildings).